6.5 Organizing and Ownership in Professional Sport – Nordic Focus

  • Birgitta Schwartz Stockholm University
  • Krishna Venkitachalam Estonian Business School
  • Sten Söderman Stockholm University
Keywords: Sport Management, Strategy, Sport Organization, Sport Entrepreneurship


The 20th century paved the way for the growth, development and professionalization of a number of professional sports. Tied to this there has been increasing number of stakeholders like sporting clubs/bodies, players/athletes, championship associations, sponsors, organizations, governments, media and communities and their significance and influences in the sports industry. There is a need for deeper contextual knowledge of how individual sport/s, leagues and clubs are organized and owned/managed from local to national to international settings. There seem also to be less evidence in the existing literature on the significance and role of organizing/organization and professional ownership in sport, particularly in the Nordic region. This track invites theoretical and empirical studies, with several sub-topics in the field of sport management organization and ownership.


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