Early-stage entrepreneurs' conceptualizations of knowledge for survival and success

  • Juha Saukkonen jAMK University of Applied Sciences
  • Dr. Muhos University of Oulu
Keywords: knowledge, entrepreneurship, growth, comptetitiveness, creativity, innovation


Unique knowledge and capability in managing it are largely seen as key contributors to the success of entreprenurial effort. Simultaneously, the models and processes for knowledge management are predominantly derived from and applicable to larger corporate setting, whose resource-base places them to a very different position compared to early-stage micro- and SME-entrepreneurs. This paper studies via qualitative method the ways in which entrepreneurs in this cohort - more specifically in creative industries highly dependent on creativity and continuous innovation - express their views on nature and origin of the knowledge possessions as well as the maintenance and exploitation of those knowldge assets. The paper makes a move towards concpetual model of KM adapted to the micro- and SME-context.

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CEN Comité Europeénne de Normalisation (2004b). European Guide to good Practice in Knowledge Management-Part 3: SME Implementation. In CEN Workshop Agreement CWA 14924-3. Retrieved from: http://chupa.pbworks.com/f/CWA14924-03-2004-Mar.pdf
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2.3 Managing microenterprises in change